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Renault launches the first ever online time capsule on Twitter

  • At the Frankfurt Motor Show 2017, Renault unveiled its vision of mobility in 2030 with SYMBIOZ, an autonomous, electric, connected concept car that works in perfect harmony with the home.

  • Alongside this presentation, the brand has introduced an original, futuristic concept on social media: #RenaultTimeCapsule.

  • The idea behind it is simple: write a message on Twitter that sets out your own vision of tomorrow’s mobility, then conceal it!

18 September 2017

 

To mark the unveiling of its SYMBIOZ concept car at the Frankfurt Motor Show 2017, Renault is launching a similarly novel, futuristic initiative on Twitter called #RenaultTimeCapsule .


Indeed, for the first time, a brand has created a time capsule (a small box containing souvenirs and messages for future generations as a token of the present) that is online via Twitter’s “Direct Message” feature. Users write a message expressing their own vision of mobility in 2030 and can add a photo, video or audio recording if they wish. They then conceal, or “bury”, it on the @Groupe_Renault account.


This time-capsule initiative from Groupe Renault is only the first stage of a more general program the brand has lined up. The next step of this voyage in time will feature very soon on the Group’s social-media pages.

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Renault launches the first ever online time capsule on Twitter

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Renault launches the first ever online time capsule on Twitter
Renault launches the first ever online time capsule on Twitter